Sprite Watermelon Twist

New Sprite product concept designed to appeal to women, mainly of the ages from 18-25. Targeted towards the everyday woman looking for a drink to compliment her lifestyle and make her feel she is attractive while drinking it. Studies show that pink is mainly associated with the 20 year old crowd and used to allure this type of woman.

New Sprite product concept designed to appeal to women, mainly of the ages from 18-25. Targeted towards the everyday woman looking for a drink to compliment her lifestyle and make her feel she is attractive while drinking it. Studies show that pink is mainly associated with the 20 year old crowd and used to allure this type of woman. Work Included: Stylization Manual and Identity Package.
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